OLIKA Olympia Women's 2014 Autumn and Winter New Product Launch Successfully Completed

Founded in 2003, OLIKA is a women's brand under the Shenzhen Yijia Garment Co., Ltd., which is positioned as a casual, classic fashion for the masses. It strives to create a free-spirited and fashionable urban female image in a brand style, conveying a sense of freedom and freedom. Burdened design concept. Therefore, OLIKA's style wardrobe is not limited to a single wearing routine. It has a rich sense of design and is very life-like. Every time and every moment, it explores different modeling pleasures and records the attitude of women with ease and pleasure. After years of development, the OLIKA brand has been loved and sought after by many fashion women. Not only has its stores spread all over the country, but also it has been exported to the international market.

Since the early 1990s, the garment industry in Shenzhen has developed rapidly and has developed into a famous “women’s capital” in China for more than 20 years. In recent years, the garment industry in Shenzhen has paid more and more attention to “innovation” and “creativity”, and traditional clothing companies have upgraded and transformed their high-value-added creative design industries. According to statistics, in 2013, the garment industry in Shenzhen achieved an output value of more than 180 billion yuan, and the total value of exports exceeded 8 billion U.S. dollars. The entire industry is showing a new trend of innovation and development. In the trend of transformation and transformation from the traditional manufacturing industry in Shenzhen to the fashion and creative design industry, the OLIKA brand actively learns from and introduces internationalized management and operation experience and optimizes the management system. At the same time, it plans a diversified brand strategy related to the lifestyle and industry chain. Step by step to the vision of world-class casual fashion brands.