It is reported that a few days ago domestic famous Women's brand BALALA ( Bala La ) successfully entered the Cixi Kai Tai department store, will be staged a combination of strong, mutually beneficial and win-win business situation. For the beauty of Cixi women bring a fast fashion trend! It also marks the brand culture of "Music and Fashion" that Balala is trying to create is being recognized and respected by more and more consumers.
Wenzhou Kai Tai Department Store is a Taiwan-funded enterprises in the southern department store industry in a leading position, but also the province department store leader. Uphold the "sincere service, leading the popular brand strategy" business philosophy, has opened in Wenzhou, Ryan large department store shopping centers, with hundreds of well-known brand counters, last year sales of more than 800 million yuan, for four consecutive years in Wenzhou City Department store profits and taxes first.
Chanel, Lancome, Estee Lauder, Cartier, Biotherm, CD, Clinique, sisleyh ... ... With more than 40 global first-line, second-tier brand rights to open the Wenzhou Kai Tai Group opened in 2010 in Cixi. Cixi Building, with an area of ​​12,500 square meters, is mainly engaged in the operation of international brands such as cosmetics and fashion accessories and has made new contributions to serving the economy, enriching people's lives and upgrading the city's taste.
Promoting brand promotion with music culture and creating unique brand culture of "music and fashion" is an important strategic way for BALALA to create "entertaining" brand marketing. In December, the company will launch "BALALA" Fashion People's Magazine, "Music and Trend" magazine. The company strives to become a partner of major TV programs and form a unique and rich music brand culture. BALALA spokesman for the latest image of the hottest singer singer is about to open the end of the year, but also in the fashion crowd provoked a cool music fashion dress storm, setting off a new fast fashion trend.
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