I have recently communicated with some bosses and often talked about the promotion of the Internet, including my colleagues often reporting with me and some customers, and found the following phenomena:
1. The contradictory mentality of network promotion has three meanings: First, it is known that the power of the network is great, and it is also the way of the future. If you want to promote it, you don’t know how to choose a partner, and you are afraid of choosing. Second, you should pay back if you invest a little money. In particular, in order to save costs, choose some software or platforms that require time and effort, and even more eager to seek success; third, they don’t understand, and they don’t learn.
2. There is no plan for a system. Most of the employees are free to register everywhere, and the presentation of information is not standardized.
3. There is no strategic vision. This is more terrible.
4, very busy every day, every day said that business is not good.
Borrowing a 60-year-old friend, the Internet is a blessing, and what is there is really a good thing. It is by relying on the free resources of the Internet that the elderly have saved a company that is about to close down. And a new shoe brand that appeared on the Internet this year, mr.ing, is the same, saving a factory of 200 people on the verge of bankruptcy. why why. .. ..
Combining the above two phenomena to form a sharp contrast, the author summarizes as follows:
1. As the leader of small enterprises - the boss, you must pay attention to and learn about network marketing and network promotion knowledge. Otherwise, your company has no way out. This is a better pipeline at present, and it is also a conduit for gathering people. .
2. Have a long-term plan, what to do in the pre-stage of network promotion, what resources to use, what content to present, and to whom; what is the task of the second stage, what to do, who to do, how to do it; Stage, the fourth stage.
3, a balanced mentality, do not rush to seek success, you can not do as Shi Yuzhu, a gold wine will invest 200 million in the budget, the requirements and goals should not be set so high, invest a thousand dollars, you have to order Your sales manager is frightened by the transaction, and the result is that the network is useless, deceptive, using the network can bring you sales, can make money, but your ability is limited, you can't control it.
4, do not shout every day, borrow the words of Master Hun Hun Sen, the heart is only busy! It must be that your management has gone wrong. What are you busy with in your business? If your business has a low season, adjust what the off-season does, what the peak season does, and the internal synergy. It is recommended that the staff should have a planned and planned promotion of the company's website and products during the off-season.
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