Mark Huafei's domestic first trial of online fitting service to seize the online consumer market

Recently, the fashion brand Mark Fairwhale launched the online online fitting service (fairwhale.face72.com). Through the latest digital technology, users can use a digital model online to try on Mark Huafei's various clothing.

Consumers can mix and match the various styles of clothing from head to toe, from inside to outside, and the effect of wear and clothes on the body can be instantly presented at a glance.

The website also lists the sales information of the Beijing City's stores, such as address, telephone number, and discounts, so that after the user selects the ideal product, he can go to the most suitable shop to purchase.

“Using the latest technology of the website, we can use the online try-out function to maximize the interaction of apparel product information with our user groups in order to achieve the goal of improving the service level of users.” Xiong Fei, Marketing Department of Mark Huafei Beijing Branch, said: “Mark Huafei has always been Committed to the brand's online promotion, it has pioneered the introduction of direct-operated online stores to seize the online consumer market as early as 2005. Now through the online try-out platform, we can integrate brand information and promotion information together to allow users to pass the mouse. Click on it to try to perceive our product style and brand features, and electronic discount coupons can extend offline promotions."