TOUS Brand Lands China's First Store to Open in Shanghai

Salvador Tous and Yang Gongru

Spanish TOUS brand jewelry will soon land in China, TOUS's first store will soon open in Nanjing West Road, Shanghai opened. In order to let domestic consumers appreciate the unique charm of TOUS Jewellery in advance, TOUS held a TOUS night cocktail party on the elegant and luxurious Huangpu River Zhonghua cruise ship at 18:30 on September 8th. And other celebrities dressed up to attend the fashion style interpretation of the TOS style style.

At the reception, TOS Global CEO, President of TOUS China, and officials of the Spanish Embassy witnessed the reception. The theme of the TOUS style celebration night reception was Be Sweet Be Tous, Be Passion Be Tous. The whole evening reception was played by Shanghai Oriental Blue Jazz Jazz Band live performance, cocktail party scene, movie star Yang Gongru, football star Shen Si and other celebrities The attendance greatly surprised many guests. Apart from the opportunity to have face-to-face contact with many celebrities during the reception, the guests also enjoyed the wonderful catwalk performances of TOUS jewelry.

Yang Gongru signed on the backboard

TOUS has a long history in Spain. In 1920, a watchmaker's home workshop established in Manresa, Spain, was the predecessor of the TOUS jewelry brand. In 1950, Salvador Tous and his wife, Rosa Oriol, began to incorporate modern design techniques into the traditional family business, designing special jewelry for each customer. Who would have thought that a humble repair shop in the small town of Barcelona, ​​Spain, would in the future stimulate the development of the jewelry industry in the world. For more than half a century, TOS has continued to surpass itself. In 1997, the first TOOS hand bag was introduced. In 2002, the first bottle of TOUS perfume appeared, and now TOS's products have covered many fields. There are nearly 200 shops in TOUS. all around the world. In our neighboring countries, Japan and South Korea, TOUS has long been a well-known brand, and many of the popular stars and singers can find traces of TOUS.

Model shows TOO jewelry

In the world of high-end luxury jewelry, TOUS company is highly commendable for its "for the public to enjoy" concept. TOUS jewelry is for guests from all walks of life. Everyone has the opportunity to enjoy TOUS products. As the creative master of the company, Mrs. ROSA ORIOL TOUS said: “In today’s world, we have seen too little love and tenderness. I really believe that by passing on the jewelry of happiness one by one, I’m doing my part to perfect our society. We provide consumers with the jewellery they like, let them feel more beautiful, sunny and confident, let them use this optimistic mood to infect more people.With all this, all my sacrifices are It is worthwhile.” Let everyone feel happiness, sunshine and self-confidence. This is the constant design concept of TOUS. Every product of TOUS contains works of art with love and tenderness mixed with modern beauty.